Anne’s new brand identity.
Anne Paine Bakes
BRAND DESIGN | PHOTOGRAPHY | ASSET DESIGN | ILLUSTRATION
Bristol-based baker Anne Paine creates custom cakes for special occasions such as weddings.
Working on the brand identity for Anne Paine Bakes was an absolute delight. Anne approached us with a clear goal: to develop a visual identity that would reflect the elegance of her custom wedding cakes while staying true to the rustic, handcrafted charm that sets her bakes apart.
A core element of the brand we developed is the cake illustration (that currently has cherries on top), which we’d we love to see customised in the future to represent other potential cake packages: birthday candles, seasonal colours, favourite toppings… you get the picture!
Shop sign concept development.
Custom illustration.
“Going into the design process with George, I had some ideas about what I wanted, but struggled to translate them into anything on paper. He was super patient & came up with some great ideas! He really understood the brief and translated my need to mesh together a refined wedding-appropriate aesthetic with the happy rustic nature of my baking. Recommended!”
ANNE PAINE BAKES
Poster design.
Brand identity.
Wordmark exploration.
Typography design.